If you’ve just graduated from a school, a college or a university, you think it should be given you for free.
If your company has just let you go… somehow you think they owe it to you to provide a service to help you write your resume.
And if you’re at all involved in the government or collecting unemployment compensation, you definitely feel it should be FREE, FREE, FREE.
And if you haven’t looked for a job for a while, you don’t have a clue.
No doubt you look at whatever you pay as a cost, when it really is an investment. It’s an investment in getting you back to work sooner. That provides a ROI (Return On Investment) that could be quite high. Consider a couple months loss of wages by using a poor resume that is not getting you results. It’s an investment in finding the right job. The wrong job could cost you dearly in wasted time and having to do the job search all over again to say nothing of the wear and tear on your emotions. It could be an investment in your future earnings stream.
Look at it this way: You are advertising yourself, your mind, your education your experience for sale to the highest bidder (money not being the only criteria of the highest bidder). When companies run ads to sell their products or services they spend a lot of money with Advertising Agencies to design them. The Ad Agencies use expensive copywriters to agonize over every word, whether it’s in print or on TV or the radio. A lot of their products cost a lot less than you do. You are marketing a million dollar plus package. Don’t believe me, take your salary times the next 30 years you are going to be working and add in inflation, raises & promotions.
Is this the time to be a do it yourselfer? Like the fellow who decides to paint his house to save money, falls off the ladder and breaks his leg, and winds up paying out twice what it would have cost to have a professional paint his house. You have a lot more to lose than a broken leg. Resumes are all the same, right, so you’ll just take the cheapest one, DUH. All cars have four tires and a steering while, but the similarity ends there. Some are safer, faster, bigger, better and they cost more. Going on vacation, do you buy a cheap $10 book to read instead of the one for $27 by a known writer? You get what you pay for in life.
It takes time to carefully craft a resume into a hard hitting, dynamic, sales tool designed to open doors and get you interviews. That is, unless you are grinding out ‘cookie cutter’ look alike resumes with the basics plugged in. Even if you have a resume of some kind, a real professional resume writer needs to spend time talking to you about what you have done and what you want to do. Time is money. Knowing what to ask and then what to do with it once they have it takes talent and talent is money. There has to be time to think and digest what you’ve said and then put it in the proper words that will open doors.
Resume writers have overhead, offices, computers, phone, internet, advertising (how did you hear of them), staff, furnishings, equipment and taxes to pay on what they make. If you or your spouse buys just one cup of Café’ Latte, Grande a week for 25 weeks that about pays for your resume. Your celebration night out when you get a new job… yep, it will cost more than most resumes. And it’s not a tax deductible business expense of finding a new job like your resume is.
So, whether you are:
A recent college grad or a CEO;
An accountant or administrative assistant;
A salesman or a secretary,
you need to consider the cost of not having your resume professionally done.
Rober O. Snellling, Sr., President